As part of the multimedia team, a fellow intern and I took initiative to create merchandise to promote the magazine. We creative-directed the project; starting with ideating at the beginning and creating several iterations of possible designs for a sweatshirt. Then, we selected a final design and moved on to working with local vendors to produce and sell the merchandise. I organized a photoshoot of the final product, and with those photos, designed advertisements to be printed in the magazine and additionally used on social media.